Research output per year
Research output per year
Personal profile
Research interests
Ahmed is a part-time PhD candidate in the Business-Society Management department at Rotterdam School of Management. He investigates the ethical dilemmas facing public relations professionals, including the drivers and behavioral implications of such dilemmas.
Education/Academic qualification
Factors Influencing Export Market Effectiveness: Implications for Marketing Innovation and Brand Outcomes in Export Organizations, Maastricht School of Management
15 Jun 2013 → 15 Jun 2019
Award Date: 15 Jun 2019
Master, The Impact of Cause-related Marketing on Brand Attitude, Maastricht School of Management
15 Jun 2013 → 15 May 2017
Award Date: 15 May 2017
Keywords
- BJ Ethics
- Ethical Dilemmas
- Public Relations Ethics
- Public Relations Professionals
- Corporate Communication Ethics
- Ethical quandaries
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Dive into the research topics where Ahmed Gaara is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
- 1 Similar Profiles
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It is all in the name: Toward a typology of public relations professionals' ethical dilemmas
Gaara, A., Kaptein, M. & Berens, G., Mar 2024, In: Public Relations Review. 50, 1, 102418.Research output: Contribution to journal › Article › Academic › peer-review
Open AccessFile2 Citations (Scopus) -
It is all in the name: Toward a typology of public relations professionals’ ethical dilemmas
Gaara, A., Kaptein, M. & Berens, G., 23 May 2023, 73rd Annual ICA Conference.Research output: Chapter/Conference proceeding › Conference proceeding › Academic › peer-review
File1940 Downloads (Pure) -
Innovative culture: Implications for Marketing Innovation and Brand outcomes in Exporting Organizations
Theodosiou, M., Gaara, A., Katsikea, E. & Hardy, P., Aug 2019, Innovative Culture: Implications for Marketing Innovation and Brand outcomes in Exporting Organizations. American Marketing Association Conference, p. IIB-23Research output: Chapter/Conference proceeding › Conference proceeding › Academic › peer-review
File6 Downloads (Pure)
Prizes
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Best DBA Thesis Award 2019, Maastricht School of Management
Gaara, A. (Recipient), 15 Jun 2019
Prize: Other distinction › Academic
File