Personal profile
Research interests
Alkım Yalın's research centers around creator cultures, platform labor, and digital capitalism. Her current research explores the platformization of creative labor by focusing on the integration of influencer and e-commerce industries in Turkey through a digital ethnographic approach. She received her doctoral degree from the University of Massachusetts Amherst, where her work has been supported by the “Dissertation Research Grant” from the Graduate School and the “Anca Romantan International Fieldwork Research Grant” from the Department of Communication.
Her recent publications appeared in Social Media + Society, The Routledge Companion to Advertising and Promotional Culture, and the Routledge Handbook to the Influence Industry.
Education/Academic qualification
PhD, Trendyol Influencers: Gender, Precarious Work, and Platform Labor at the Intersection of E-Commerce and Influencer Industries in Turkey, University of Massachusetts
Award Date: 1 Sept 2024
Master, Master of Science in Media and Cultural Studies , Middle East Technical University
Award Date: 1 Sept 2017
Bachelor of Arts in Communication , Galatasaray University
Award Date: 1 Jun 2014
ERMeCHS research clusters
- VCE - Value in the Creative Economy
- REACT - Responsible Engagement with AI, Culture and Technology
Fingerprint
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Collaborations and top research areas from the last five years
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Living in the Shop Window: Spectacle, Consumption, and Conflict in Promotional Livestreaming
Zhao, L., Yalın, A. & West, E., 20 Nov 2025, The Spectacle of Online Life. Hidalgo, D. A., Conner, C. T. & Hannah, M. N. (eds.). p. 45-68 24 p.Research output: Chapter/Conference proceeding › Chapter › Academic
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Trendyol Influencers: Gender, Precarious Work, and Platform Labor at the Intersection of E-Commerce and Influencer Industries in Turkey
Yalın, A., 2024Research output: Types of Thesis › Doctoral Thesis › Externally prepared
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Governing the Resilient Self: Influencers’ Digital Affective Labor in Quarantine Vlogs
Yalın, A., 6 May 2024, In: Social Media + Society. 10, 2Research output: Contribution to journal › Article › Academic › peer-review
Open AccessFile6 Citations (Scopus)11 Downloads (Pure) -
Medical Populism, Nationalism and Parody: Unmasking Digital Dissent in Turkey's COVID-19 Landscape
Yalın, A., Suren, N. & Corpus Ong, J., Jan 2024, Routledge Handbook of the Influence Industry. Briant, E. L. & Bakir, V. (eds.). 1 ed. London: Routledge, p. 183-199 17 p.Research output: Chapter/Conference proceeding › Chapter › Academic
Open AccessFile30 Downloads (Pure) -
E-commerce Goes Social: The Rise of Livestreaming as a Hybrid Promotional Form
Zhao, L., Yalın, A. & West, E., 2023, The Routledge Companion to Advertising and Promotional Culture: Second Edition. 2nd ed. Routledge, p. 347-359 13 p.Research output: Chapter/Conference proceeding › Chapter › Academic
2 Citations (Scopus)
Activities
- 1 Organising and contributing to an event
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EUR Platform Labor Group: Annual Academic Year Kickoff (2025–2026)
Le, P. H. (Organiser), Elias, A. (Participant), Heslinga, A. (Participant), Hiah, J. (Participant), Yalin Karakilic, A. (Participant), Schlott, F. (Participant), Schaub, M. (Participant) & Schuller, S. (Participant)
10 Nov 2025Activity: Participating in or organising an event › Organising and contributing to an event › Academic