Dr. Dimitrios Tsekouras is an Associate Professor of Transformative Education and the Academic Director of MSc Business Information Management at Rotterdam School of Management (RSM), Erasmus University. With experience across the educational ranks (bachelor, MSc, Exec. Education, industry workshops), Dimitrios has developed and is currently teaching courses in the area of Digital Commerce and Digital Business, Research Methods, and Negotiations. Dimitrios' research interests focus on how information can influence online decision-making and consumer behavior. Dimitrios is an expert in online personalization, recommendation systems, (generative) AI, business analytics, and reputation systems. In his research portfolio, Dimitrios has an inter-disciplinary approach, combining (large-scale) field experiments in close collaboration with firms, observational data, lab experiments and online surveys. His work has appeared in the Journal of the Academy of Marketing Science, International Journal of Electronic Commerce, Information & Management, Journal of the Association for Information Systems, as well as in multiple international conferences (International Conference of Information Systems, European Conference of Information Systems, INFORMS, Conference on Information Systems and Technology, Marketing Science, ACR, Statistical challenges in E-Commerce Research, Academy of Management). Dimitrios obtained his Ph.D. and MSc in Marketing at the Erasmus School of Economics, Erasmus University. Prior to joining academia, Dimitrios worked in the marketing & sales departments in the retail sector (FMCG) and movie & entertainment industry.