As an Associate Professor at Erasmus University Rotterdam in the Netherlands, my ambition lies in the harmonious integration of two vital themes: entrepreneurship and creativity. Through my work in education, research, and professional engagements, I aspire to intertwine these elements while upholding the values of sustainability and community. By fostering innovation and collaboration, I aim to empower individuals and organizations to explore new frontiers and make meaningful contributions to both society and the environment, through their activities in the arts and cultural and creative sectors.

I thrive on collaborative efforts to develop novel and practical solutions, exemplified by the following initiatives:

1. Examining new forms of finance and funding in cultural and creative sectors, in theory and practice, with colleagues from Erasmus University, other universities, and stakeholders in the Netherlands.
2. Exploring self-curating skills in music as an alternative approach to entrepreneurship in the music industry, collaborating with colleagues from HoGent (Belgium) and music conservatories across Europe: SeCuM website
3. Understanding joint value creation and entrepreneurship in the sustainability transition and circular economy, with a focus on the fashion and textiles industry, in partnership with colleagues from TuDelft (NL), Jagiellonian University (Poland), and University of Gothenburg (Sweden).
4. Cultivating cross-sector partnerships and Art-Science-Technology collaborations (aligned with the values of the New European Bauhaus) in conjunction with colleagues from Waag Society and HKU (NL).
5. Leading business model innovation for the inclusion of participatory practices in museums and cultural heritage institutions within the context of the ReCharge (Horizon) project with many international partners: ReCharge website

If you find resonance with my objectives, feel free to reach out. I look forward to exploring potential avenues for cooperation.

Ik wil het ondernemerschap in kunst en cultuur bevorderen, en vind daarbij duurzaamheid en gemeenschap belangrijk. Ik kijk uit naar samenwerkingen met creativiteit en impact. Lees meer: over waarde en systeemverandering in de kunsten.

Current PhD-thesis supervision

• Alessia Gebauer: 'The Discursive Role of Data in Shaping Streaming Media Lore', with Mike Wayne. Promotor: Erik Hitters
• Irene Tsitse: ‘Audience Engagement’, with Izabela Derda. Promotor: Susanne Janssen
• Miguel Neiva: ‘”Still buzzing”: The role of club culture in the socioemotional well-being of LGBTQI+ youth in Lisbon and Rotterdam’, with Jordi Nofre. Promotor: Pauwke Berkers
• Roderick Udo: ‘Exploring strategy-making of popular-music artists through an entrepreneurship lens’, with Lex van Teeffelen. Promotors: Roy Thurik & Filip Vermeylen
• Virgo Sillamaa: ‘Polyphony or cacophony? Constructing the internationalisation discourses in music policy making’, with Mark van Ostaijen. Promotor: Pauwke Berkers
• Yingting Peng: ‘The economic, social and cultural value of investing in Chinese porcelain’, with Yijing Wang. Promotor: Filip Vermeylen
• Yoonjung Kang: ‘Being a Teaching Artist: The Symbiosis between Society and the Artist’. Promotor: Filip Vermeylen
• Zeynep Birsel: ‘Creative Collaborations across Art-Science-Technology; Pathways for Situated Knowledge and Responsible Innovation', with Lenia Marques. Promotor: Filip Vermeylen