Research output per year
Research output per year
Personal profile
Research interests
Johannes Boegershausen obtained his Ph.D. in Marketing from the University of British Columbia. Subsequently, he worked as an Assistant Professor of Marketing at the University of Amsterdam. In September 2020, Johannes joined the Rotterdam School of Management, Erasmus University Rotterdam.
Johannes' research examines marketplace morality, polarized sentiments, stigma, and well-being, often from a social-cognitive perspective. His research has been published in journals such as the Journal of Marketing, Journal of Consumer Research, Journal of Consumer Psychology, and International Journal of Research in Marketing. He received several grants from various organizations, such as the Marketing Science Institute and Accessibility Standards Canada.
At RSM, Johannes teaches the undergraduate minor "The Art of Choosing: Making Choices that Maximize Happiness" and the M.Sc. elective "Brand Development."
Fingerprint
Dive into the research topics where Johannes Boegershausen is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
- 1 Similar Profiles
Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
-
On the persistent mischaracterization of Google and Facebook A/B tests: How to conduct and report online platform studies
Boegershausen, J., Cornil, Y., Yi, S. & Hardisty, D. J., 2 Jan 2025, (E-pub ahead of print) In: International Journal of Research in Marketing.Research output: Contribution to journal › Article › Academic › peer-review
Open AccessFile1 Citation (Scopus)140 Downloads (Pure) -
Understanding and Improving Consumer Reactions to Service Bots
Castelo, N., Boegershausen, J., Hildebrand, C. & Henkel, A. P., 1 Dec 2023, In: Journal of Consumer Research. 50, 4, p. 848-863 16 p.Research output: Contribution to journal › Article › Academic › peer-review
Open AccessFile71 Citations (Scopus)72 Downloads (Pure) -
Fields of Gold: Scraping Web Data for Marketing Insights
Boegershausen, J., Datta, H., Borah, A. & Stephen, A. T., 1 Sept 2022, In: Journal of Marketing. 86, 5, p. 1-20 20 p.Research output: Contribution to journal › Article › Academic › peer-review
Open Access75 Citations (Scopus) -
Discounting Humanity: When Consumers are Price Conscious, Employees Appear Less Human
Henkel, A. P., Boegershausen, J., Hoegg, J., Aquino, K. & Lemmink, J., 2018, In: Journal of Consumer Psychology. 28, 2, p. 272-292 21 p.Research output: Contribution to journal › Article › Academic › peer-review
30 Citations (Scopus) -
Renoon: Reinventing Shopping for Sustainable Fashion
Sweldens, S., Yue, T., Boegershausen, J., Laurelii, F. & Monnier, A., 1 Nov 2024, 12 p..Research output: Memorandum/exposition › Teaching case › Professional
Open AccessFile73 Downloads (Pure)
Press/Media
-
New way to collect web data to ensure valid academic research
15/06/22
1 item of Media coverage
Press/Media: Public engagement activities › Academic
-
Fields of Gold: Scraping Web Data for Marketing Insights
1/06/22
1 item of Media coverage
Press/Media: Public engagement activities › Academic