Personal profile
Research interests
Kaixin Cheng ('Xiaoming') is a PhD candidate and junior lecturer at ESHCC, Erasmus University Rotterdam. Supervised by promotors prof. dr. Marc Verboord and prof. dr. Susanne Janssen, his research project concerns immersive journalism, news audience, and media innovation. Specifically, Cheng's PhD studies the development and audience reception of 360-degree/VR news visuals and news in virtual spaces.
Cheng holds a MA in Global Journalism (The University of Sheffield, UK) and a BA in Russian Studies (Shanghai International Studies University, China) with an exchange year at Moscow City Pedagogical University in Russia. Besides journalism audience and innovation, his research interest also includes media language and geopolitical journalism. Kaixin aims to take full advantage of media experience and multi-faceted scope in his research and teaching. He also likes referring to himself in the third person.
ERMeCHS research clusters
- JIM - Journalism, information technologies and media use
- VISUAL - The Visual in Media, Culture, Society & History
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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SDG 9 Industry, Innovation, and Infrastructure
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SDG 10 Reduced Inequalities
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The diffusion of immersive journalism as media innovation from media professionals’ perspectives
Cheng, K. & Verboord, M., Dec 2025, In: Journalism. 26, 12, p. 2712-2728 17 p.Research output: Contribution to journal › Article › Academic › peer-review
Open AccessFile2 Citations (Scopus)104 Downloads (Pure) -
Immersive Journalism after the VR Hype from Media Professionals' Perspective
Cheng, K. & Verboord, M., 2024, Immersive Journalism: Virtual Reality and the Future of the News Industry. p. 3-20 18 p.Research output: Chapter/Conference proceeding › Chapter › Academic
Open AccessFile1 Citation (Scopus)19 Downloads (Pure)