Research output per year
Research output per year
Personal profile
Research interests
Dr. Kyriakos Riskos is an Assistant Professor in Media and Business at the Department of Media and Communication, Erasmus School of History, Culture and Communication, Erasmus University Rotterdam. His research interests lie in the fields of Branding and Consumer Behavior with a special focus on Consumer Brand Engagement, Media Branding and Entertainment in the Digital Marketing context.
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
ERMeCHS research clusters
- ROCCS - Responsible Organizations Communication, Change and Society
- REACT - Responsible Engagement with AI, Culture and Technology
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Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
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Entertainment in News Media Brands: Development of a Structural Model in the USA and India that Leads to Positive Intention to Purchase Online News
Riskos, K., Hatzithomas, L., Dekoulou, P. & Fotiadis, T., 2 Aug 2024, Advances in Advertising Research XIV: Harder, Better, Faster, Stronger: Advertising and Communication between Immediacy and Sustainability. A. V. M. K. J. W. (ed.). 1 ed. Springer Gabler, p. 205-216 12 p. (European Advertising Academy).Research output: Chapter/Conference proceeding › Chapter › Academic
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Hedonic and eudaimonic entertainment as facilitators of consumer brand engagement: a multiple mediation model for Netflix
Riskos, K., Dekoulou, P., Hatzithomas, L. & Papasolomou, I., 2024, In: EuroMed Journal of Business.Research output: Contribution to journal › Article › Academic › peer-review
Open AccessFile8 Downloads (Pure) -
The Impact of CSR Initiatives on Non-profit Cultural Organizations’ Relationships with the Public
Dekoulou, P., Riskos, K. & Orphanidou, Y., 2024, Non-Profit Organisations: Structures, Models and Technology. A. T. D. V. L. E. Y. W. S. M. R. S. E. T. (ed.). 1 ed. Palgrave Macmillan, Vol. IV. p. 53-73 21 p. (Palgrave Studies of Cross-Disciplinary Business Research, in Association with EuroMed Academy of Business).Research output: Chapter/Conference proceeding › Chapter › Academic
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NeuMa - the absolute Neuromarketing dataset en route to an holistic understanding of consumer behaviour
Georgiadis, K., Kalaganis, F. P., Riskos, K., Matta, E., Oikonomou, V. P., Yfantidou, I., Chantziaras, D., Pantouvakis, K., Nikolopoulos, S., Laskaris, N. A. & Kompatsiaris, I., 3 Aug 2023, In: Scientific data. 10, 1, 508.Research output: Contribution to journal › Article › Academic › peer-review
Open AccessFile12 Citations (Scopus)27 Downloads (Pure) -
Designing the Tourist Journey for the Advancement of Sustainable Tourist Practices
Fragidis, G., Riskos, K. & Kotzaivazoglou, I., 8 Aug 2022, In: Sustainability (Switzerland). 14, 15, p. 1-20 20 p., 9778.Research output: Contribution to journal › Article › Academic › peer-review
Open AccessFile7 Citations (Scopus)81 Downloads (Pure)
Prizes
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"Early career researchers Award” of the European Media Management Association
Riskos, K. (Recipient), 2019
Prize: Other distinction › Academic