Personal profile
Research interests
I am a PhD candidate in Marketing at Erasmus University Rotterdam. My research examines how numerical cognition shapes consumer decision-making under uncertainty, with a particular focus on ambiguity attitudes and preferences for precise versus imprecise information.
https://www.marinalenkovskaya.com/
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Research output
- 1 Article
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How Numerical Cognition Explains Ambiguity Aversion
Lenkovskaya, M. & Sweldens, S., Apr 2025, In: Journal of Consumer Research. 51, 6, p. 1120-1143 24 p.Research output: Contribution to journal › Article › Academic › peer-review
Open AccessFile4 Citations (Scopus)551 Downloads (Pure)