Personal profile
Research interests
Sergül is a Lecturer in Organizational and Corporate Communication at the Department of Media and Communication of Erasmus University Rotterdam. In 2021, she earned her PhD degree in Media and Communication Studies at Galatasaray University, Istanbul. She received her European Studies (M.A.) degree from Sciences Po Paris and Sociology (B.A.) degree from Bogazici University, Istanbul. She has experiences as an educator, researcher and practitioner. Before joining the Department in February 2020, she worked as a Lecturer at the University of Applied Sciences Utrecht. She was a visiting fellow at Cardiff University School of Journalism, Media and Culture Studies in 2018, where she found the opportunity to deepen her understanding of research and teaching. From 2011 to 2014 she worked for the news channel CNN Turk as a correspondent covering local and foreign news. She then transferred her skills in journalism into corporate communications and worked for the Turkish conglomerate Sabanci.
ERMeCHS research clusters
- JIM - Journalism, information technologies and media use
- ROCCS - Responsible Organizations Communication, Change and Society
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Collaborations and top research areas from the last five years
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Stewarding quality and diversity in corporate reputation scholarship: editorial reflections
Wang, Y., Nguyen, S. & Zhao, H., 14 Nov 2025, In: Corporate Reputation Review. 28, 4, p. 249-251 3 p.Research output: Contribution to journal › Editorial › Academic › peer-review
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Panel: A conversation on trust in journalism: definitions, developments and future directions.
Nguyen, S. (Editor), Verboord, M., Slot, M., van Sterkenburg, J., Nguyen, D. & Boukes, M., 23 Oct 2025.Research output: Contribution to conference › Conference contribution › Academic
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New generation, new media trust repertoires? A European perspective
Verboord, M., Slot, M. & Nguyen, S., 19 Jun 2025.Research output: Contribution to conference › Paper › Academic
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New generation, new media trust repertoires? A European perspective.
Verboord, M., Slot, M. & Nguyen, S., 4 Feb 2025.Research output: Contribution to conference › Paper › Academic
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Building trust with audiences: Journalist and newsroom perspectives
Slot, M. (Editor), Nguyen, S. (Editor), van Sterkenburg, J., Verboord, M. & Dumitrica, D., 15 Nov 2024.Research output: Contribution to conference › Conference contribution › Academic
Activities
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Bachelor Graduation Project Taskforce
Calkins III, T. (Participant), Gusc, I. (Participant), Nguyen, S. (Participant) & de Vogel, J. (Participant)
23 Nov 2024 → 1 Sept 2026Activity: Other › Professional
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Digital Faces, Real Impact: Exploring the Power of Virtual Influencers in Prosocial Campaigns
Kim, J. (Organiser), Kim, E. (Organiser), Slot, M. (Organiser), Verboord, M. (Organiser), Nguyen, S. (Organiser) & Le, P. H. (Organiser)
1 Oct 2024Activity: Participating in or organising an event › Organising and contributing to an event › Academic
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Representation of Diversity in Mediated Popular Culture
Awad Cherit, I. (Member of programme committee), Diallo, A. (Organiser), van Sterkenburg, J. (Member of programme committee), Nguyen, S. (Member of programme committee), van Lienden, A. (Member of programme committee), Longas Luque, C. (Member of programme committee) & Mashigo, P. (Member of programme committee)
10 Jun 2024 → 30 Jun 2024Activity: Participating in or organising an event › Organising and contributing to an event › Academic
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IAMCR
Gonzalez Del Tanago, E. (Participant), Nguyen, S. (Participant) & Krijnen, T. (Participant)
9 Jul 2023 → 13 Jul 2023Activity: Participating in or organising an event › Attending an event › Academic
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Journalism in Turkey
Nguyen, S. (Speaker)
6 Jan 2021Activity: Talk or presentation › Oral presentation › Academic