People keep talking about balancing profit with social and environmental impact. But this doesn’t come easily. Responsible business practices have shown positive financial and social outcomes. So how can businesses embrace impact through strategy, business models and measurement? And how can the financial sector steer this process by investing in and lending to companies that balance profit and impact? In this open lecture, Dirk Schoenmaker, professor of banking and finance, will discuss: · What can companies do to earn their licence to operate? · Which skillset and mindset do corporate managers need to capture societal trends? · How can companies measure and target impact? · How can finance embrace sustainability? You’ll also learn how this works in banking practice and politics from Kees Vendrik, the chief economist of Triodos Bank and member of the Dutch senate for political party GroenLinks.