Advertising's role in capitalist markets: what we know and where we go from here

GJ Tellis

Research output: Contribution to journal › Article › Academic › peer-review

11 Citations (Scopus)

Access to Document

@article{8fa3694dec194ff7aa7208519df17bab,

title = "Advertising's role in capitalist markets: what we know and where we go from here",

author = "GJ Tellis",

year = "2005",

doi = "10.1017/S002184990505018X",

language = "Undefined/Unknown",

volume = "45",

pages = "162--170",

journal = "Journal of Advertising",

issn = "0091-3367",

publisher = "M.E. Sharpe Inc.",

number = "2",

}