Are decision support systems helping marketers? (A framework for analysis and a literature review)

P Waalewijn, H (Henk) de Swaan Arons

Research output: Book/Report/Inaugural speech/Farewell speechReportProfessional

Original languageUndefined/Unknown
Number of pages9
EditionEUR-FEW-CS 97-02
Publication statusPublished - 1997

Publication series

SeriesEUR-FEW-CS
Volume97-02

Research programs

  • EUR ESE 14

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