Are decision support systemshelping marketers ? A framework for analysis and a literature review

P Waalewijn, H (Henk) de Swaan Arons

Research output: Chapter/Conference proceedingChapterAcademic

Original languageUndefined/Unknown
Title of host publication11th European Simulation Multiconference ESM'97
EditorsA.R. Kaylan, A. Lehmann
Place of PublicationIstanbul
Number of pages6
Publication statusPublished - 1997

Research programs

  • EUR ESE 14

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