Beslissingsondersteunende systemen en besluitvorming in marketingmanagement

Berend Wierenga, Gerrit van Bruggen, PMHM (Paul) Matthyssens, Kristof de Wulf

Research output: Chapter/Conference proceeding › Chapter › Academic

Original language	Undefined/Unknown
Title of host publication	Informatie en kennis in de economie
Editors	R. de Bondt, R. Vleugelers
Place of Publication	Leuven
Pages	529-547
Number of pages	19
Publication status	Published - 1998

Access to Document

@inbook{988964f0ce914ac0a061fabf4fdcd6ee,

title = "Beslissingsondersteunende systemen en besluitvorming in marketingmanagement",

author = "Berend Wierenga and {van Bruggen}, Gerrit and Matthyssens, {PMHM (Paul)} and {de Wulf}, Kristof",

year = "1998",

language = "Undefined/Unknown",

isbn = "9061868653",

pages = "529--547",

editor = "{de Bondt}, R. and R. Vleugelers",

booktitle = "Informatie en kennis in de economie",

}