Original language | Undefined/Unknown |
---|---|
Pages (from-to) | 85-97 |
Number of pages | 13 |
Journal | Journal of Consumer Research |
Volume | 35 |
Issue number | 1 |
DOIs | |
Publication status | Published - 2008 |
Externally published | Yes |
Research programs
- RSM MKT
Bram Van den Bergh, S Dewitte, L Warlop
Research output: Contribution to journal › Article › Academic › peer-review
Original language | Undefined/Unknown |
---|---|
Pages (from-to) | 85-97 |
Number of pages | 13 |
Journal | Journal of Consumer Research |
Volume | 35 |
Issue number | 1 |
DOIs | |
Publication status | Published - 2008 |
Externally published | Yes |