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Brand Training Episodes as Therapy sessions – and as sites for interdiscursive strategizing

  • External organisation

Research output: Chapter/Conference proceeding › Conference proceeding › Academic › peer-review

Original languageEnglish
Title of host publication14th European Academy of Management Conference
Place of PublicationValencia
Publication statusPublished - 2014
Externally publishedYes

Research programs

  • ESHCC - non EUR result

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