| Original language | Undefined/Unknown |
|---|---|
| Pages (from-to) | 3-3 |
| Number of pages | 1 |
| Journal | Young Interactive Philips Professionals News |
| Volume | 2 |
| Issue number | 1 |
| Publication status | Published - 1998 |
Research programs
- RSM MKT
Cash cows die younger: strategies for new products must focus on customer
MAAM Leenders, Gerrit van Bruggen
Research output: Contribution to journal › Article › Professional