Contextualized Consumers: Theories and Evidence on Consumer Ethics, Product Recommendations, and Self-Control

Jia Gai

Research output: Types of ThesisDoctoral ThesisInternal

44 Downloads (Pure)
Original languageEnglish
Awarding Institution
  • Erasmus University Rotterdam
Supervisors/Advisors
  • Puntoni, Stefano, Supervisor
  • Sweldens, Steven, Supervisor
Award date25 Jun 2020
Publisher
Print ISBNs9789058925787
Publication statusPublished - 25 Jun 2020

Research programs

  • RSM MKT

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