| Original language | Undefined/Unknown |
|---|---|
| Title of host publication | Grondslagen Marketing |
| Editors | E.A. Eunen, P.S.H. Leeflang, C.N.A. Molenaar |
| Place of Publication | Dordrecht |
| Pages | 32B-2-32B-18 |
| Publication status | Published - 1997 |
Bibliographical note
nietResearch programs
- RSM MKT