Corporate idendity: The operationalization of a broad concept

J Rekom

Research output: Contribution to journalArticleProfessional

Original languageUndefined/Unknown
Pages (from-to)49-56
Number of pages103
JournalTinbergen Institute Research Bulletin
Volume5
Issue number1, april
Publication statusPublished - 1993

Research programs

  • RSM MKT

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