Corporate Indentity : Development of the Concept and a Measurement Instrument

J Rekom

Research output: Types of ThesisDoctoral ThesisInternal

Original languageUndefined/Unknown
Awarding Institution
  • Erasmus University Rotterdam
Supervisors/Advisors
  • Wierenga, Berend, Supervisor
  • van Riel, Cees, Supervisor
Award date9 Jan 1998
Publisher
Publication statusPublished - 9 Jan 1998

Research programs

  • RSM MKT

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