Coupon advertising under imperfect price information

JL (José Luis) Moraga Gonzalez, E Petrakis

Research output: Contribution to journalArticleAcademicpeer-review

Original languageUndefined/Unknown
Pages (from-to)523-544
Number of pages22
JournalJournal of Economics and Management Strategy
Volume8
Issue number4
Publication statusPublished - 1999

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