Customer control and evaluation of service validity and reliability

WF van Raaij, AThH Pruyn

Research output: Contribution to journal › Article › Academic › peer-review

127 Citations (Scopus)

Research programs

@article{0f1d394d97ae4ab4bc4e583b2f1837bd,

title = "Customer control and evaluation of service validity and reliability",

author = "{van Raaij}, WF and AThH Pruyn",

year = "1998",

language = "Undefined/Unknown",

volume = "15",

pages = "811--832",

journal = "Psychology and Marketing",

issn = "0742-6046",

publisher = "Wiley-Liss Inc.",

number = "8",

}