| Original language | Undefined/Unknown |
|---|---|
| Pages (from-to) | 18-22 |
| Number of pages | 5 |
| Journal | Tijdschrift voor Marketing |
| Volume | 30 |
| Issue number | 3 |
| Publication status | Published - 1996 |
De manager als koorddanser: balanceren tussen harde data en zachte kennis
Research output: Contribution to journal › Article › Professional › peer-review