| Original language | Undefined/Unknown |
|---|---|
| Pages (from-to) | 13-16 |
| Number of pages | 4 |
| Journal | Tijdschrift voor Marketing |
| Volume | oktober |
| Publication status | Published - 1996 |
| Externally published | Yes |
Research programs
- EUR ESE 06
- RSM LIS
Research output: Contribution to journal › Article › Professional › peer-review
| Original language | Undefined/Unknown |
|---|---|
| Pages (from-to) | 13-16 |
| Number of pages | 4 |
| Journal | Tijdschrift voor Marketing |
| Volume | oktober |
| Publication status | Published - 1996 |
| Externally published | Yes |