Decision support systems and decision-making in marketing management

Berend Wierenga, Gerrit van Bruggen, PMHM (Paul) Matthyssens, Kristof de Wulf

Research output: Chapter/Conference proceedingChapterAcademic

Original languageUndefined/Unknown
Title of host publicationInformatie en Kennis in de Economie
EditorsR. de Bondt, R. Veugelers
Place of PublicationLeuven
Pages529-547
Number of pages19
Publication statusPublished - 1998

Bibliographical note

Referaten

Cite this