Decoding the consumer’s brain: Neural representations of consumer experience

Research output: Types of Thesis › Doctoral Thesis › Internal

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Original language	English
Awarding Institution	Erasmus University Rotterdam
Supervisors/Advisors	Smidts, Ale, Supervisor Boksem, Maarten, Co-supervisor
Award date	13 Mar 2020
Publisher	Erasmus Universiteit Rotterdam (EUR)
Print ISBNs	9789058925756
Publication status	Published - 13 Mar 2020

Research programs

@phdthesis{99c58690f11447f28ce6db3100bf85ec,

title = "Decoding the consumer{\textquoteright}s brain: Neural representations of consumer experience",

author = "Hang Chan",

year = "2020",

month = mar,

day = "13",

language = "English",

isbn = "9789058925756",

series = "ERIM PhD Series in Research in Management",

publisher = "Erasmus Universiteit Rotterdam (EUR)",

school = "Erasmus University Rotterdam",

}