Defining Corporate Communication

Research output: Chapter/Conference proceeding › Chapter › Academic

Original language	Undefined/Unknown
Title of host publication	Corporate Communication: A Strategic Approach to Building Reputation
Editors	Peggy S. Bronn, Roberta Wiig
Place of Publication	Oslo
Publisher	Gyldendal Akademisk
Pages	53-73
Number of pages	21
Publication status	Published - 2003

Research programs

@inbook{b041c455145742c7a730e0ae014b2c4e,

title = "Defining Corporate Communication",

author = "{van Riel}, Cees",

year = "2003",

language = "Undefined/Unknown",

pages = "53--73",

editor = "Bronn, {Peggy S.} and Roberta Wiig",

booktitle = "Corporate Communication: A Strategic Approach to Building Reputation",

publisher = "Gyldendal Akademisk",

address = "Norway",

}