| Original language | Undefined/Unknown |
|---|---|
| Title of host publication | Advances in Business Marketing and Purchasing, vol. 5 |
| Editors | A.G. Woodside |
| Place of Publication | Greenwich; London |
| Publisher | JAI Press |
| Pages | 195-205 |
| Number of pages | 11 |
| Publication status | Published - 1992 |
| Externally published | Yes |
Delsola Cosmetics: Industrial Buying Behavior: Restyling the Bottle of a Shampoo Range
- JB Vollering
Research output: Chapter/Conference proceeding › Chapter › Academic