| Original language | Undefined/Unknown |
|---|---|
| Title of host publication | - |
| Editors | B. Schmitt, A. Simonson |
| Place of Publication | New York |
| Number of pages | 1 |
| Publication status | Published - 1998 |
Bibliographical note
Book review.Research programs
- RSM MKT
Design als marketing instrument
- J Rekom
Research output: Chapter/Conference proceeding › Chapter › Academic