Determining the optimal direct mailing freqency

N Piersma, JJ Jonker

Research output: Contribution to journalArticleAcademicpeer-review

29 Citations (Scopus)
Original languageUndefined/Unknown
Pages (from-to)173-182
Number of pages10
JournalEuropean Journal of Operational Research
Volume158
Issue number1
DOIs
Publication statusPublished - 2004

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