Digital Fairness for Consumers

Betül Kas, Hans-Wolfgang Micklitz, Natali Helberger, Monika Namysłowska, Laurens Naudts, Peter Rott, Marijn Sax, Michael Veale

Research output: Book/Report/Inaugural speech/Farewell speechReportAcademic

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The authors hope to initiate a broader discussion on what digital fairness might mean and
how digital fairness can be anchored in the EU consumer law. Limiting digital fairness to three
pieces of EU legislation is certainly not a promising avenue. The EU Digital Policy Legislation
cuts across the consumer law acquis as a whole and would require to evaluate each and every
piece of the consumer law acquis. The question to be studied is whether the European con -
sumer law acquis, which was developed under a political agenda which dates back to the
famous Kennedy Declaration 1962 and a different industrial economy, can handle the risks
and problems consumers might face in the exponentially developing digital economy, which
reaches beyond the linear thinking of human mankind. In that sense, the findings should be
understood as the first building block in an ongoing process to find appropriate answers not
only for consumer protection but for society at large.

The authors propose to discuss the possible implications of the findings with a view to devel-
oping a ‘Digital Fairness Act’
Original languageEnglish
Place of PublicationBrussels
PublisherBEUC: the European Consumer Organisation
Publication statusPublished - Mar 2024


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