| Original language | Undefined/Unknown |
|---|---|
| Pages (from-to) | 25-31 |
| Number of pages | 7 |
| Journal | Bedrijfskunde |
| Volume | 67 |
| Issue number | 3 |
| Publication status | Published - 1995 |
Research programs
- ESE - MKT
Direct marketing en informatiesystemen
JC Hoekstra, KRE Huizingh
Research output: Contribution to journal › Article › Professional