Discipline of Successful Design Firms: Managing Creative and Reputation-Building Capabilities

Patrick Reinmoller

Research output: Chapter/Conference proceedingChapterAcademic

Original languageUndefined/Unknown
Title of host publicationThe 11th International Academic Forum on Design Management Research and Education, Boston, USA, June 10-12, 2002
Place of PublicationBoston, USA
Publication statusPublished - 2002

Research programs

  • RSM S&E

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