Distinctive brand cues and memory for product consumption experiences

Research output: Contribution to journal › Article › Academic › peer-review

109 Citations (Scopus)

Original language	Undefined/Unknown
Pages (from-to)	23-38
Number of pages	16
Journal	International Journal of Research in Marketing
Volume	22
Issue number	1
DOIs	https://doi.org/10.1016/j.ijresmar.2004.02.001
Publication status	Published - 2005

Research programs

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title = "Distinctive brand cues and memory for product consumption experiences",

author = "L Warlop and S Ratneshwar and Stijn Osselaer",

year = "2005",

doi = "10.1016/j.ijresmar.2004.02.001",

language = "Undefined/Unknown",

volume = "22",

pages = "23--38",

journal = "International Journal of Research in Marketing",

issn = "0167-8116",

publisher = "Elsevier",

number = "1",

}

TY - JOUR

T1 - Distinctive brand cues and memory for product consumption experiences

AU - Warlop, L

AU - Ratneshwar, S

AU - Osselaer, Stijn

PY - 2005

Y1 - 2005

U2 - 10.1016/j.ijresmar.2004.02.001

DO - 10.1016/j.ijresmar.2004.02.001

M3 - Article

SN - 0167-8116

VL - 22

SP - 23

EP - 38

JO - International Journal of Research in Marketing

JF - International Journal of Research in Marketing

IS - 1

ER -