Original language | English |
---|---|
Pages (from-to) | 1003–1024 |
Journal | Journal of Consumer Research |
DOIs | |
Publication status | Published - 5 Apr 2021 |
Research programs
- RSM MKT
Mirjam Tuk, S Prokopec, Bram Van den Bergh
Research output: Contribution to journal › Article › Academic › peer-review
Original language | English |
---|---|
Pages (from-to) | 1003–1024 |
Journal | Journal of Consumer Research |
DOIs | |
Publication status | Published - 5 Apr 2021 |