Does it really matter that services differ? New product development in financial services

PAM Vermeulen

Research output: Chapter/Conference proceedingChapterAcademic

1 Citation (Scopus)
Original languageUndefined/Unknown
Title of host publicationInnovation in the Knowledge Economy
Editors Ben Dankbaar
Place of PublicationLondon
Number of pages20
Publication statusPublished - 2003

Research programs

  • RSM S&E

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