| Original language | Undefined/Unknown |
|---|---|
| Pages (from-to) | 26-31 |
| Number of pages | 6 |
| Journal | Tijdschrift voor Marketing |
| Volume | 29 |
| Issue number | 7/8 |
| Publication status | Published - 1995 |
Dynamiek in de industriële marketing
PMHM (Paul) Matthyssens
Research output: Contribution to journal › Article › Professional › peer-review