| Original language | Undefined/Unknown |
|---|---|
| Title of host publication | Strategic Management Society |
| Editors | D. Schendel |
| Place of Publication | Orlando |
| Pages | 15-15 |
| Number of pages | 1 |
| Publication status | Published - 1998 |
Research programs
- RSM MKT
Effects of industrial design on company performance
MAAM Leenders, G Gemser
Research output: Chapter/Conference proceeding › Chapter › Academic