Original language | English |
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Title of host publication | World Media Economics and Management Conference |
Place of Publication | Capetown |
Publication status | Published - 2018 |
Entry deterrence and quality differentiation games in the newspaper industry: Does game theory hold new insights to strategic media management?
P Murschetz, Sven-Ove Horst
Research output: Chapter/Conference proceeding › Conference proceeding › Academic › peer-review