Enviu: Starting World Changing Companies

Luca Berchicci, Giovanna Domingues Sanches

Research output: Memorandum/expositionTeaching caseAcademic

Abstract

The Dutch company Enviu evolved from a small non-profit organization to a more flexible commercial firm that combined social changes with profits between 2004 and 2010, when 'Enviu' also became a brand associated with social and environmental projects led by enthusiastic employees and a large community of passionate volunteers. Despite its increasing recognition, the founder of Enviu saw that to achieve a greater social and environmental impact, the ventures Enviu chose to initiate would need to scale up and grow. Were impact-driven, sustainable ventures fundamentally different from high-growth potential business ventures? How should Enviu design and finance its growth strategy?
Original languageEnglish
Number of pages7
Project No.813-003-1
Publication statusPublished - 2013

Publication series

SeriesRSM Case Development Centre
Number813-003-1

Bibliographical note

Category winner at 2012 - EFMD Case Writing Competition.
Based on field research; 7 pages.
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Series

  • RSM Case Development Centre

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