Examining the relationship between competitor-orientation and firm performance

Research output: Chapter/Conference proceedingChapterAcademic

Original languageUndefined/Unknown
Title of host publicationRethinking European Marketing, Proceedings 30th EMAC Conference, Bergen, Norway, May 8-11 2001, CD-Rom and abstract
Place of PublicationBergen, Norway
Publication statusPublished - 2001

Research programs

  • RSM MKT

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