Exploratory results on the way industrial firms in the centre of the European Union organize for effective new product development

E Peelen, F (Fred) Langerak, Harry Commandeur

Research output: Contribution to journalArticleAcademic

Original languageUndefined/Unknown
Pages (from-to)418-423
Number of pages6
JournalProceedings of the American Marketing Association
Publication statusPublished - 1996

Bibliographical note

ISBN 0-87757-262-3

Research programs

  • EUR ESE 06

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