Exploring network measures of means-end structures. Work-in-progress

Research output: Chapter/Conference proceeding › Chapter › Academic

Original language	Undefined/Unknown
Title of host publication	Marketing Management: Strategy and Organization.
Editors	Per Andersson et al
Place of Publication	Stockholm
Pages	441-451
Number of pages	11
Publication status	Published - 1998

Proceedings (Track 3)

Research programs

@inbook{19fc8e4587c4458887ef8362247b1d24,

title = "Exploring network measures of means-end structures. Work-in-progress",

author = "J Rekom and Berend Wierenga and \{van Riel\}, Cees",

note = "Proceedings (Track 3)",

year = "1998",

language = "Undefined/Unknown",

isbn = "9172584823",

pages = "441--451",

editor = "\{Andersson et al\}, Per",

booktitle = "Marketing Management: Strategy and Organization.",

}