Original language | English |
---|---|
Pages (from-to) | 257-258 |
Number of pages | 2 |
Journal | International Journal of Research in Marketing |
Volume | 26 |
Issue number | 4 |
DOIs | |
Publication status | Published - 2009 |
From the (Past) Editors (editorial)
Stefan Stremersch, DR Lehmann
Research output: Contribution to journal › Article › Academic › peer-review
2
Citations
(Scopus)