| Original language | Undefined/Unknown |
|---|---|
| Pages (from-to) | 30-37 |
| Number of pages | 8 |
| Journal | MAB |
| Volume | 72 |
| Publication status | Published - 1998 |
Research programs
- ESE - MKT
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Het meten van de effectiviteit van adverteren op de World Wide Web
- HCJ Vrolijk
- , KRE Huizingh
- , JC Hoekstra
Research output: Contribution to journal › Article › Academic