| Original language | Dutch |
|---|---|
| Title of host publication | Ontwikkelingen in het marktonderzoek, Jaarboek MarktOnderzoekAssociatie |
| Editors | A.E. Bronner, P. Dekker, E. de Leeuw, L.J. Paas, K. de Ruyter, A. Smidts, J.E. Wieringa |
| Place of Publication | Haarlem |
| Pages | 65-78 |
| Number of pages | 14 |
| Publication status | Published - 2015 |
Research programs
- RSM MKT