The creative industries need entrepreneurship in order to survive and thrive in the global economy. The aim of this chapter is to focus on how entrepreneurship education can be utilised in the creative industries in order to promote new business activity that can value add to society. To do this, an examination of how and why individuals need to focus on cultivating an entrepreneurial spirit is stated. This helps in determining the reasons for entrepreneurship education and how this can influence growth potential. The Dutch context will be the focus of interest for this chapter and how entrepreneurship education can be embedded in teaching practices.
|Title of host publication||Strategic Innovation|
|Subtitle of host publication||Research Perspectives on Entrepreneurship and Resilience|
|Editors||João Leitão, Vanessa Ratten|
|Number of pages||25|
|Publication status||Published - Jan 2022|