Original language | English |
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Title of host publication | International Place Branding Yearbook 2011. Managing Reputational Risks |
Editors | F. M. Go, R. Govers |
Place of Publication | Bssingstoke & New York |
Publisher | Palgrave Macmillan |
Pages | 12-24 |
Number of pages | 272 |
ISBN (Print) | 9780230279537 |
Publication status | Published - 2011 |
Research programs
- RSM ORG