| Original language | English |
|---|---|
| Place of Publication | Rotterdam |
| Publisher | Erasmus Research Institute of Management (ERIM) |
| ISBN (Print) | 9789058920843 |
| Publication status | Published - 15 Apr 2005 |
| Externally published | Yes |
Research programs
- ESE - MKT
In search of an audience ...
Research output: Book/Report/Inaugural speech/Farewell speech › Inaugural speech